Square alternative

Built for selling online, not just at the counter.

Square is brilliant at in-person payments, and Square Online is the website that comes along with it, tied to Square's own processing and ecosystem. If online is your main channel, Shoprocket is online-first: embed into any site, bring your own payment gateway, and pay 0% platform fees.

14-Day Free Trial
No Credit Card
0% Platform Fees
Bring your own gateway
0%
Platform fees
Any
Website
200+
Payment methods
21
Languages
The tradeoff

Square Online rides on Square's rails.

Square Online is a capable website builder, but it exists to feed Square's payment processing: you use Square Payments, inside Square's ecosystem, on Square's terms. Great if you're a cafe with a card reader. Limiting if the web is your storefront and you want your own gateway and your own site.

The Shoprocket approach

Online-first, and not locked in.

01

Your own gateway, not just Square.

Connect Stripe, PayPal, Authorize.Net, or crypto, your own accounts, rather than being routed through a single mandatory processor.

02

Embed into any site.

Drop a cart and checkout into WordPress, Webflow, Framer, Ghost, or a static site. You're not confined to one builder's storefront.

03

0% platform fees.

A flat monthly plan with no cut of your sales. Your payment processor's standard rate is the only per-order cost.

04

Built for digital and recurring too.

Digital downloads, subscriptions, licence keys, and gift cards alongside physical goods, in one online-first store.

The lock-in

One ecosystem, one processor, one way out.

When the website, the checkout, and the payments are all one company's, leaving means rebuilding all three at once. Shoprocket keeps them separable: your site is yours, your gateway is yours, and the commerce layer moves with you if you ever change either.

  • Bring and keep your own payment accounts
  • Embed into any site, or host on your own domain
  • No single-processor lock-in
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Side by side

Square Online vs Shoprocket.

For sellers whose main channel is the web, not the counter.

Payments
Square Online
Square Payments only. You process through Square.
Shoprocket
Your own Stripe, PayPal, Authorize.Net, or crypto accounts.
Built for
Square Online
POS-first; the website is the companion channel.
Shoprocket
Online-first: embed into any site or run a hosted store.
Where it runs
Square Online
Square Online builder and ecosystem.
Shoprocket
Any website you already have, or a hosted storefront on your own domain.
Platform fees
Square Online
Processing fee per sale, inside the Square ecosystem.
Shoprocket
0% platform fees. Only your own processor's rate applies.
Product types
Square Online
Physical-goods focus, tied to the POS catalogue.
Shoprocket
Physical, digital, subscriptions, licence keys, and gift cards.
Common questions

Square vs Shoprocket, answered.

Where each one fits.

Can I keep using Square for in-person sales?+
Yes. Square is genuinely great at in-person payments, and nothing stops you keeping it at the counter. Shoprocket handles the online side, embedded into your website, with your own online gateway. They're not mutually exclusive.
Do I have to use a specific payment processor?+
No, that's a key difference. Square Online routes you through Square Payments. Shoprocket lets you connect your own Stripe, PayPal, Authorize.Net, or crypto account, so you choose your processor and keep your rates.
Can I add Shoprocket to a site I already have?+
Yes. Paste an embed into WordPress, Webflow, Framer, Ghost, or a static site and you have a full cart and checkout, without rebuilding on a specific website builder.
What does Shoprocket cost per sale?+
0% platform fees. You pay a flat monthly plan from $29/mo; the only per-sale cost is your own payment processor's standard rate.

Sell online on your own terms.

14-day free trial. No credit card. Your site, your gateway, 0% platform fees.