Run promotions that lift orders, not just margins.
Percentage or fixed discounts, as a code the shopper enters or an automatic promotion that just applies. Target them by cart spend, quantity, specific products, or first-time buyers, and cap how many times each can be used.
A blunt discount just gives away margin.
"10% off everything" discounts the customers who'd have paid full price anyway. The promotions that actually work are targeted: a threshold that lifts basket size, a first-order nudge that converts a browser, a bundle that moves slow stock. Most lightweight checkouts give you a single flat coupon and call it a day.
Codes or automatic, percentage or fixed.
Coupon codes.
Classic SAVE20-style codes the shopper enters at checkout. Perfect for campaigns, influencers, and win-back emails, each code trackable to its source.
Automatic promotions.
No code needed, the discount applies itself the moment the cart qualifies. Great for "spend $50, save $10" offers that shouldn't need a coupon to find.
Percentage or fixed.
Take a percentage off or a fixed amount, applied to the subtotal or to shipping (so "free shipping" is just a discount too). Your call, per promotion.
The saving shows up where it changes minds.
When a code is applied or an automatic promotion qualifies, the discount appears clearly in the cart summary, with the new total right there. No "we'll adjust it later", no doubt about whether it worked, which is exactly the reassurance that gets the order over the line.
- ✓Discount shown live in the cart and checkout
- ✓Automatic promotions apply with no code to remember
- ✓Usage limits stop a code being shared past its budget
Decide exactly who gets the deal.
A promotion is only as good as the condition behind it.
Minimum spend or quantity.
"Spend $50" or "buy 3" thresholds that push basket size up instead of just shaving margin off small orders.
Specific products or categories.
Discount one collection, one product, or everything except. Ideal for clearing a category or promoting a launch without touching your bestsellers.
First-order only.
A welcome offer that triggers only for a customer's first purchase, the highest-intent moment to convert a first-time visitor.
Usage limits.
Cap total redemptions so a leaked code can't blow your budget, and set start and end dates so a sale ends when you say it does.
Discount questions, answered.
The practical details of running promotions.
Can I run a discount without a code?+
Can I do free shipping as a promotion?+
Can I stop a code being abused or over-shared?+
Can I target a discount to specific products or first-time buyers?+
Launch your first promotion in minutes.
14-day free trial. No credit card. Codes, automatic promotions, and targeting with 0% platform fees, on every plan.