Feature: White label

Your brand on the storefront. Ours nowhere in sight.

Strip the "Powered by Shoprocket" badge from your store and emails, run client shops under your own agency brand and domain, and keep the commerce engine where it belongs: out of view. The store looks like it's yours, because as far as your customers are concerned, it is.

14-Day Free Trial
No Credit Card
0% Platform Fees
Available from Business plan
Zero
Our branding
Your
Own domain
Multi
Client stores
0%
Platform fees
The problem

You built the store. Why is someone else's logo on it?

Most embeddable checkouts stamp their own badge across your storefront and every order email. Fine for a hobby shop, awkward when you're an agency handing a finished store to a client, or a brand that would rather customers didn't know which tool sits underneath. You did the work; the credit line shouldn't go to the platform.

What white label covers

Unbranded, end to end.

01

Drop the badge.

The "Powered by Shoprocket" mark comes off the storefront and off transactional emails. Customers see your store, your name, your sign-off, with nothing pointing back to us.

02

Run stores on your own brand.

Agencies and studios manage client shops under a partner account, each store branded as the client's own, all administered from one place instead of a scatter of logins.

03

Your domain, not a subdomain.

Point a custom domain at a store so the whole experience lives on the client's own address. No shoprocket.io in the URL, no tell-tale subdomain.

For agencies

One console. Every client store. All wearing their own brand.

Bring your client shops under a single partner account and administer them together: branding, domains, and settings per store, without juggling a separate login for each. Every store presents as the client's own business, on the client's own domain, with the commerce layer kept out of sight. You stay the agency behind it; your clients get a store that looks entirely theirs.

  • "Powered by Shoprocket" removed from storefront and emails
  • Custom domain per store, no giveaway subdomain
  • Manage multiple client stores from one partner account
✦ Partner console
Client storesYour agency
Fern & Oak
shop.fernandoak.com
Own brand
Bloom Studio
store.bloomstudio.co
Own brand
North Coffee
buy.northcoffee.io
Own brand
“Powered by Shoprocket” removed on all stores
Common questions

White-label questions, answered.

Where the line sits, honestly.

Does removing the branding cover emails too, or just the storefront?+
Both. The "Powered by Shoprocket" badge is suppressed on the storefront and on transactional emails like order confirmations, so the customer never sees our name at any step of the purchase.
Can I manage several client stores as an agency?+
Yes. A partner account groups your client stores together so you administer them from one place, each branded as the client's own business with its own domain. It's built for studios and agencies running shops on behalf of clients.
Can I resell Shoprocket as my own SaaS product?+
White label removes our branding and lets you run client stores under your own brand and domains. It is not a fully productised "resell Shoprocket as your own platform" programme, that's a different arrangement. If that's what you're after, talk to us and we'll tell you honestly where things stand.
Which plan includes white label?+
White label is available from the Business plan upward. Branding removal and the partner tooling live on the higher tiers, where agencies and established brands tend to be.

Put your brand on it. Not ours.

14-day free trial. No credit card. White label from the Business plan, with 0% platform fees.