The Shopify alternative that doesn't replace your website.
Shopify wants you to rebuild on their stack. Shoprocket adds ecommerce to the site you already have, in one line of HTML.
Shopify or Shoprocket? Here's when to pick which.
We're not pretending Shopify is bad. For huge brands with complex ops, it's excellent. But most people searching "Shopify alternative" aren't that person.
You have 10,000+ products.
Shopify's catalogue tooling at scale, bulk editing, metafields, CSV workflows, is genuinely best-in-class. If your inventory runs into five digits, we're not the right fit.
You need POS and wholesale.
Shopify POS for physical stores and Shopify B2B are mature ecosystems. If in-person selling or wholesale is core to how you operate, stay put.
You have a dedicated dev team.
If engineers are on hand to maintain Liquid themes, build custom apps and wrangle the API, Shopify's depth becomes a superpower rather than a tax.
Then there's the rest of us.
You have a site. You want to sell on it. You don't want to rebuild, pay app-tax, or climb a four-tier pricing ladder.
Your site already works.
Your brand, blog, portfolio, or landing page doesn't need to become a Shopify theme. Keep it, just add a buy button.
You hate fee-stacking.
Every Shopify tier adds transaction fees on top of your plan. Ours doesn't. 0% to us, ever, you only pay your payment processor.
You want to own your stack.
No theme lock-in. No app-store tax. Export your data any time. Your content, your customers, your store.
How the fees stack up.
A $25 Basic plan gets you in the door. What you pay at scale is the real conversation.
From $25 to $2,300 a month. Then the add-ons.
Shopify's Basic plan tempts you in at $25/mo, but growth pushes you up the ladder: Grow, Advanced, and then Plus (from $2,300/mo). And the sticker price is only part of it, every tier still stacks 3rd-party payment fees on every order, app-marketplace subscriptions, and theme upgrades on top. The number that matters isn't the one on the pricing page, it's what you're actually paying at scale.
One flat plan. That's all you pay.
No revenue tiers, no transaction fees, no per-app subscriptions quietly stacking up as you grow. You pick a plan from $29/mo and that is what you pay, whether you do $1,000 or $1,000,000 in sales. The essentials (live chat, AI content, custom domain, real-time analytics) are included from Starter, not sold back to you as add-ons. The plan you subscribe to is the whole bill.
- ✓Same price at any sales volume
- ✓0% transaction fees on every plan
- ✓Essentials included, never bolt-on add-ons
Shopify vs Shoprocket.
Every row below is a real difference, not marketing spin.
Migrating from Shopify takes an afternoon.
Your products, customers, and orders come with you. Your URL strategy keeps its SEO juice. Lunch-to-dinner.
Nothing gets left behind.
Your products.
Full catalogue, variants, inventory, images, descriptions, SKUs, imports via CSV in a single pass.
Your customers & orders.
Customer list with past orders, addresses, and tags moves with you. Order history stays intact.
Your payment setup.
Keep the Stripe or PayPal account you already have. Nothing to re-verify, no lost processor history.
Your SEO.
Redirect your {store}.myshopify.com URLs to your new Shoprocket-powered pages and preserve the rankings you've built.
Your domain.
Keep your custom domain. Update DNS records once, and your new Shoprocket store is live on the URL your customers already know.
Your pricing rules.
Discount codes, shipping zones, tax settings, and customer tags transfer with your catalogue. No re-configuring from scratch.
Export. Import. Embed. Redirect.
Shopify has built-in CSV export for products, customers and orders, drop the files into Shoprocket and everything comes with you. Paste our embed on your existing site. Point your old {yourstore}.myshopify.com at the new store to preserve the SEO you already built. Done before lunch, and you're out of the app-store trap.
Common questions from Shopify sellers.
The honest answers.
How do I migrate my products from Shopify?+
Will I lose my customer data?+
Do I have to rebuild my site to use Shoprocket?+
What about the Shopify apps I depend on?+
Is Shoprocket really 0% transaction fees?+
What about Shopify POS for in-person sales?+
Can I keep my Shopify Payments / Shop Pay customers?+
Does Shoprocket work for stores with 5,000+ products?+
What about subscriptions, can I migrate them?+
How long does a typical Shopify migration take?+
Ready to leave the ladder?
14-day free trial. No credit card. Migrate from Shopify in an afternoon.